We have examined the first two of a four-part series
on the business leader’s management of change:
Change to Self.
Change to the People.
to the Business.
Change to the Customer Experience.
This is the third part.
for change adduced in the previous posts will influence the way you plan your business
clear and well-reasoned business case to identify and describe necessary changes
will help you explain them to your staff and keep your planning on track. Thus,
you will steer the way through your change process and save time and effort
once the process is underway. Below are some important, practical planning
steps to consider when preparing your business case for change.
1. Clarify your reasons for change and test
the argument for it.
An assessment of the problems, risks,
weaknesses, or inefficiencies that you have identified as being threats to
business growth will highlight what you need to change. Review your market
research, business strategy and business records and test against current knowledge
of business and market realities to determine if the argument for change, even
to refine it. It goes without saying that you must first ensure that your
information is authentic, and your source is reliable.
2. Make a comprehensive list of precise steps
you need take, over what period.
Describe the actions required to make lasting
changes to address the problems you have identified. Consider other options to
overcome identified problems and achieve the gains you need. This means you
need the input of staff and management, as well as company-wide discussion on
Keep in mind
that your change management objectives should define the kind of environment
you want to create for your staff as well as the level of commitment, involvement,
and motivation you expect from them.
3. Do a costing of the change measures.
Having considered all options, narrowed
down specific things which need to change, and secured the trust and confidence
of stakeholders in your change decision, undertake a cost-benefit analysis.
This is a critical step to convince all concerned that change is inevitable. Figures
should not lie.
4. Set and clarify project goals.
Consider the outcomes you want to achieve
through your change process and define a clear set of goals. These goals should
describe how you want your business to look, operate, behave, and position
itself in the market. For example, your goals might identify the market share
you want to achieve, the kind of operating environment you want to create, or
the reputation and relationship you want with your customers.
You may not have control over the market
or the customer’s buying power, but you are always in control of
your response to the situation in which we all find ourselves. You can choose
to use this as a time of business growth and development,
allowing yours and the gifts of stakeholders to come alive. Your faith is
only as strong as the tests it survives. Your spirituality will be
proven in this season.
the World War 11 bombing of Hiroshima and Nagasaki in August 1945, the Japanese
made a remarkable comeback by diligent pursuit of clearly defined goals.Change
your mentality, see solutions in every problem. There is life after the test.
5. Set your targets, with timelines for
A series of well-thought out targets should
help you realize each of your goals. These should define what you want to
achieve and when you want to achieve it, with specific steps required to reach
each of your goals. Be sure to include milestones – stage descriptions – to measure
how far you have gone on the journey and assess the efficacy of the action plan
that gives life to your change process.
Business leaders who follow God’s
Word will not be immune to crises, but because your house is built on a rock,
it will not fall. You cannot be selective in the promises of God you claim. He
already cautioned that in this world you will have tribulation. Everyone will
go through post-COVID-19 restructuring, re-imagining, and rebooting.
The storm comes not to destroy you but to prove the strength of what you build.
God created everyman for management. He withheld rain and vegetation on earth,
nothing sprang forth because there was no man. He never allows growth on earth
where there is no management. He withholds things which He does not deem you
fit to manage.
You lose what you mismanage.
God never gives what we pray for
but what we can manage – money, marriage, body, children. When you learn to
manage crisis, it will be corrected and go away. The key to resuscitating
life into your business is outlasting the season. Make every necessary
change and start taking advantage of what others call a crisis.
God made all people; some become
rich and others poor, depending on how they see. Crisis opens
your eyes. What do you see? What business opportunities are
emerging from the COVID-19 ‘crisis’ in your chosen sector. If you
do not see, ask God to show you. What lies behind or before you are tiny
compared to what lies within you. You carry ideas that are bigger than
anything you can get an education to acquire. Stretch.